3 Steps to Content Research

In order to have a successful online internet business you need to put a lot of work into it. There are many tasks to take care of and you should work on something each day. Probably the most important thing is that your site is going to need plenty of good content. In this article I aim to give you some ideas on how to go about content research.

How do we define good content?

Good content can come down to a number of things. Firstly aim to give your readers something of value. You want them to be impressed by what you have to say which in turn will hopefully lead them to other parts of your site.

Let us now look at 3 three steps to good content

1) Research your subject

Spend some time thinking about what you want to write. Who is your target audience and what problems do they have? Write clearly and fluently, making a point of correcting any spelling or grammar errors. Try not to bore your readers and keep the article interesting, controversial and thought provoking. If the reader is impressed they will be coming back to your site and spreading the word around. Think of all the repeat traffic you could be getting just because your content is so great.

2) Do not plagiarise the work of others

Don't just steal the work of someone else and claim it as your own. Make an effort to read and generate your own ideas. Google loves to see original content, not some rehashed material from another site. It's really not difficult to come up with original content. You may find yourself in serious trouble if you've stolen someone else's work. People have gone to a lot of effort to create their articles and it is not fair if others go and plagiarise it.

3) Be original

If you know nothing of your subject then it is going to come across in your writing. You will find if you know what you are talking about, your writing will flow effortlessly. Keep in mind it is not about trying to make a quick buck. It's about giving value to your audience. If they have seen a similar article elsewhere then it's a fairly sure fire bet that they won't be willing to read yours for long. You've got to make an effort to write original material. Focus on age groups when creating content for Google or any other search engine.

If you are writing to a younger audience then tailor your writing to cater for them. The same goes for an adult audience. You do not always need to write fresh current content. Older content is fine also as readers are looking for a variety of subject material.

Hopefully these tips will help you with creative content research. Know your audience, know your market and above all know your subject.